BREWING SAKE & SDGs

BREWING SAKE & SDGs

Continuously providing satisfaction and joy in daily life

KING BREWING CO.,LTD.

Kakogawa Brewers Association

Achievement goal

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The Hinode Holdings Group has been promoting social contribution initiatives through its business activities to deliver safe, secure, reliable, and satisfying products to customers based on its corporate philosophy of "continuing to provide satisfaction and joy to people's lives."
1) We manufacture products made from local agricultural products, actively engage in exchanges with local residents, and support urban development initiatives. We have been certified as a "Regional Future Leading Company" selected by the Minister of Economy, Trade and Industry, which is expected to develop businesses that create high added value by taking advantage of regional characteristics and strongly drive economic ripple effects on local businesses and other entities in the region.
2) "Brewing lees" generated in the process of producing mirin (sweet sake) and sake are commercialized as "mirin kasuzuke no moto" (mirin pickling stock), and are also used as raw materials for Nara pickles and as animal feed. Furthermore, we have launched a new brand "ORYZAE JOY" using sake lees and are developing products that allow people to enjoy traditional Japanese fermented foods while taking care of their health and beauty.