By borrowing plots from aging farmers who are retiring and passing on rice cultivation, we are working to reduce the number of fallow rice fields and preserve the local environment. Inheriting the wooden bucket technique allows us to leave the technique to the next generation and to increase CO2 reduction by cutting down old trees and planting new ones. By being the only company in Japan with the technology to make thick straw rope, we are switching from nylon rope to straw rope and promoting the use of non-plastic materials. These wooden barrels and straw ropes are not only used for sake brewing, but are also used in local festivals, helping to pass on the culture.
Straw scraps are also used to make straw-roasted bonito tataki. We are able to recycle 100% of rice bran and sake lees by using them as raw materials and feed for other foods. We are working with the sake brewers' association to conserve groundwater and ensure that it is safe and reliable.
We have increased the number of mid-career hires and also have a 0% resignation rate over the past 10 years.
We are reducing energy consumption by installing solar panels and changing the coating on the roof to lower the temperature in the workplace during the summer.